LG Launches LG-KC780 Slim 8 Megapixel Portrait Phone
“We found that most of the time people use the cameras on their mobile phones to take pictures of themselves, their families, friends and significant others,” said Dr. Skott Ahn, President and CEO of LG Electronics Mobile Communications Company. “With this in mind, LG developed the LG-KC780 with a number of face-enhancing features to augment its high quality 8 megapixel camera.”
Several of the LG-KC780’s smart technologies focus around the most expressive part of a person, the face. Face Detection automatically finds and focuses on people’s faces to allow photographers to take clearer pictures. Part of this feature relies on LG’s Smile Detection technology, which can recognize the angle of people’s mouths and adjust focus for faces.
Other people-focused features on the LG-KC780 include easy-to-use shot modes that help make people look their best. With Smile Shot enabled the camera automatically triggers the shutter when it determines that the subject is smiling. And with Beauty Mode users can remove spots and imperfections on people’s faces, making sure the faces appear bright and clear in photos.
Great memories can happen anywhere and the LG-KC780 has a number features that ensure great shots no matter where they are taken. The LG-KC780 can almost see in the dark with adjustable light sensitivity up to an amazingly high ISO 1600. If an image is too bright, however, LG’s SmartLight™ setting automatically fixes it. A built-in Image Stabilizer ensures that pictures come out clear and sharp, even in shaky situations.
For those times when a picture is not enough, the LG-KC780’s D1 Video recording captures DVD-resolution video of every exciting moment. This means that movies captured on the handset will still look great when played back on a large screen TV.
The LG-KC780 is a full featured handset and includes the latest in mobile phone technology, including Smart Bluetooth, which opens up a number of new options when the phone is connected to a personal computer. For example, the phone’s camera can be used as a webcam for use in online conversations. Unlike USB webcams, this world’s first feature means that the camera can easily move with the user, as long as the phone stays within Bluetooth range.
Transferring the 8 megapixel photos that the phone takes is also far simpler thanks to Bluetooth. In addition, Smart Bluetooth makes it easier to send and read text messages, allowing them to be typed and viewed on the computer. The LG-KC780’s fun goes beyond its picture-taking capabilities; Motion Sensor Games make it easy to get into the action.
LG-KC780 will go on sale in November 2008, in Europe, later expanding to CIS and Asia, including India, Thailand, Hong Kong and China. LG expects that the LG-KC780 will build on the leadership the company established with its multimillion selling Viewty and enhance its lineup of 8 megapixel camera phones, along with the recently released an 8 megapixel touch screen multimedia phone, LG Renoir (LG-KC910).
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About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in 114 operations including 82 subsidiaries around the world. With 2007 global sales of USD 44 billion, LG is comprised of four business units - Mobile Communications, Digital Appliance, Digital Display and Digital Media. LG is the world’s leading producer of mobile handsets, flat panel TVs, air conditioners, front-loading washing machines, optical storage products, DVD players and home theater systems.
LG Electronics Mobile Communication Company (LG) is a leading producer of mobile handsets. LG creates handsets that provide optimized mobile experience to customers around the world with its cutting-edge technology and innovative handset design capabilities. With advanced wireless solutions, LG is rapidly expanding its presence and market share globally. For more information, please visit www.lge.com.
LG Electronics 개요
LG Electronics Inc., (KSE: 06657.KS) is the leader in consumer electronics and mobile communications. The company has more than 72,000 employees working in 77 subsidiaries and marketing units around the world. LG Electronics is the world’s largest producer of CDMA handsets, residential air conditioners, optical storage devices and home theatre systems. With total revenue of more than USD 35 billion (consolidated USD 45 billion), LG Electronics is comprised of four business units: Mobile Communications, Digital Appliance, Digital Display and Digital Media. For more information, please visit www.lge.com.
웹사이트: http://www.lge.com
연락처
LG Electronics Global PR, Corporate Communications
media contact: Judy Pae at 이메일 보내기 , phone: 82-2-3777-7144
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